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Compassion in World Farming’s strategy is about gaining greater leverage for animals through the power of policy change whether in corporations, governments or the UN at the local, national, or global level. We do this by showing the multiple benefits of a fundamental food system transformation for both animals, people, and the future of our planet.

Through our programmes, we are changing the way society views factory farming, paving the way for a major shift in food policy.

We also work to reduce as much animal suffering as possible in the present. We expose the cruelties involved in factory farming as well as the hidden costs of ‘cheap’ meat, dairy, and eggs. We strive for major wins on animal welfare today by persuading food companies and legislators to adopt higher welfare solutions, like wholesale switches to cage-free farming. In this way, many millions of animals will have better lives.

Our programmes aim to unlock even bigger changes tomorrow; helping to reduce animal suffering and creating the climate for a food and farming revolution, a new age of post-industrial agriculture, where the wide range of practical alternatives to factory farming can flourish.

Compassion’s work is powered by a growing social movement of citizens and consumers globally, willing to stand up for a better world for animals, people, and the environment.

Our focus is on achieving massive change by reaching a tipping point where momentum for an end to factory farming becomes unstoppable and animals are truly recognised as sentient beings, reared in ways where they can experience the joy of living.

Strategic Plan

Compassion’s Strategic Plan sets out our strategic vision in detail.

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Strategic Plan

Charter Policy

Compassion’s Charter for a Healthy, Humane and Regenerative Food Policy explores our core policy asks for food systems’ transformation as well as the ways in which they can be delivered.

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Charter Policy
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If you have any further questions regarding this, or any other matter, please get in touch with us at supporters@ciwf.org.uk. We aim to respond to all queries within two working days. However, due to the high volume of correspondence that we receive, it may occasionally take a little longer. Please do bear with us if this is the case. Alternatively, if your query is urgent, you can contact our Supporter Engagement Team on +44 (0)1483 521 953 (lines open Monday to Friday 9am to 5pm).